Production at scale
Systems built at the highest level of YouTube. Shoot logistics, repeatable pipelines, and crews that hit deadlines without losing the edge.
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Available · NYCINDEPENDENT · EST. 2014
Wes Sherwin.Producer. / Strategist. / Director.
I build content at scale. From MrBeast to mission-driven brands, I make things that actually perform.
700M+
Lifetime views on shipped work
Selected
collaborations
collaborations
MrBeastFeastablesBeast LabsLunchlyAdult SwimGoodLabs
AboutBuilt at YouTube scale.
Built at YouTube scale.
Operates like a studio of one.
I'm an independent producer and creative strategist based in New York City. My background spans high-volume YouTube production with MrBeast, branded and mission-driven content with Adult Swim and GoodLabs, freelance producing, and on-camera hosting.
I work the full stack: strategy, scripting, shooting, editing, delivery. Solo principal on every engagement. I embed in client teams when needed and hire contractors when scope demands.
What I bring
Three things, hard.
Most producers cover one of these. I work where they overlap, because the work that actually performs lives in that overlap.
Mission-driven storytelling
The message doesn't get watered down in production. I know how to find the human truth inside a cause or brand and build content around it.
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Platform-native strategy
Understands how Shorts, Reels, TikTok, and long-form actually behave. I write for the algorithm without writing like it.
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Have something worth making?
Available for projects, retainers, and collaborations. Based in New York. Travel OK.